“….Their winning campaign, crafted with the help of the prestigious public relations firm Carl Byoir & Associates, had been prompted by a poll showing that consumers had come to see sugar as fattening, and that most doctors suspected it might exacerbate, if not cause, heart disease and diabetes. With an initial annual budget of nearly $800,000 ($3.4 million today) collected from the makers of Dixie Crystals, Domino, C&H, Great Western, and other sugar brands, the association recruited a stable of medical and nutritional professionals to allay the public’s fears, brought snack and beverage companies into the fold, and bankrolled scientific papers that contributed to a “highly supportive” FDA ruling, which, the Silver Anvil application boasted, made it “unlikely that sugar will be subject to legislative restriction in coming years.” Continue reading
Tag Archives: sugar
“When I posted about my failed 2011 New Year’s Resolution the other day (in Tea, or Coffee?), various people asked me about the progress of my great diet experiment. It’s a trifle excruciating—seems arrogant, even—to presume anyone is interested in such a quotidian personal issue, but people are asking, so here’s the update anyway.
The newest wrinkle is that I’ve stopped eating wheat. As I’ve mentioned before, I gave up sugar last April, but I recognized that I had simply replaced it with breads, which have just as high a glycemic index. So I skimmed through the book Wheat Belly, by a local cardiologist named William Davis, and decided to give it a try. So far, so good. Continue reading
“I quit eating sugar last April. Aside from a modest slip on Halloween, I haven’t had any “overt” sugar since then. It’s been an interesting experience.
In an increasingly industrialized food supply, sugar is the perfect industrial food. It’s moderately addictive or habit-forming, in that heavy consumption triggers cravings; it has a high perceived value despite being easy and cheap to produce (astonishingly, more than half of the huge corn crop in the U.S. now goes to the manufacture of high-fructose corn sweetener); it can be used to “enhance” a wide variety of foods as an additive; it’s easy to transport and store because it doesn’t spoil; and most people are genetically predisposed to find it appealing, even when they’re not aware that they’re eating it. Continue reading
“Cupcakes may be addictive, just like cocaine.
A growing body of medical research at leading universities and government laboratories suggests that processed foods and sugary drinks made by the likes of PepsiCo Inc. and Kraft Foods Inc. (KFT)aren’t simply unhealthy. They can hijack the brain in ways that resemble addictions to cocaine, nicotine and other drugs.
“The data is so overwhelming the field has to accept it,” said Nora Volkow, director of the National Institute on Drug Abuse. “We are finding tremendous overlap between drugs in the brain and food in the brain.”
The idea that food may be addictive was barely on scientists’ radar a decade ago. Now the field is heating up. Lab studies have found sugary drinks and fatty foods can produce addictive behavior in animals. Brain scans of obese people and compulsive eaters, meanwhile, reveal disturbances in brain reward circuits similar to those experienced by drug abusers. Continue reading
Ontario school children will still be able to supersize their sugary chocolate milk thanks to prompt lobbying by the DFO
Interesting that Leona Dombrowsky, who is now Ontario’s Education minister, was Minister of Agriculture when the Ontario legislature decided not to study raw milk in response to Bill Murdoch’s private members’ bill in 2006. She would have met with DFO (Dairy Farmers of Ontario) lobbyists regarding that legislation as well. Here’s the latest on the storm that was brewing behind the scenes over the question of limiting student access to large sizes of chocolate milk in Ontario schools, excerpted from the CBC news site. Video below — Rufus Wainwright clearly regards chocolate milk as belonging in the same category as cigarettes:
“A proposal to ban large containers of chocolate milk from Ontario’s schools will not be implemented, says the province’s education minister. Continue reading
“SUNDAY, March 28, 2010 (Health.com) — Scientists have finally confirmed what the rest of us have suspected for years: Bacon, cheesecake, and other delicious yet fattening foods may be addictive.
A new study in rats suggests that high-fat, high-calorie foods affect the brain in much the same way as cocaine and heroin. When rats consume these foods in great enough quantities, it leads to compulsive eating habits that resemble drug addiction, the study found.
Doing drugs such as cocaine and eating too much junk food both gradually overload the so-called pleasure centers in the brain, according to Paul J. Kenny, PhD, an associate professor of molecular therapeutics at the Scripps Research Institute, in Jupiter, Fla. Eventually the pleasure centers “crash,” and achieving the same pleasure—or even just feeling normal—requires increasing amounts of the drug or food, says Kenny, the lead author of the study. Continue reading